Sabinsa, the multinational health science company known for providing sustainable, natural, well-researched ingredients, invites industry professionals to experience its portfolio of ingredients at Natural Products Expo West, taking place March 4-6 in Anaheim, CA. Retailers are invited to explore the three brands under the Sabinsa Wellness division in Booth 3305.

With a commitment to quality, Sabinsa continues to set the standard for transparency and innovation in natural products. At Booth 4113, featured ingredients to be highlighted this year will include:

• BioPerine, a patented black pepper extract for enhanced nutrient bioavailability
• Curcumin C3 Complex, the most researched curcumin product, is obtained from the dried rhizomes of Curcuma longa (turmeric) and standardized for a minimum of 95% Curcuminoids
• Curcumin C3 Reduct, an antioxidant for maintaining organ health, is a bioactive metabolite of curcumin showing cumulatively stronger activity compared to parent curcuminoids
• DigeZyme, a versatile, multi-enzyme digestive support blend for nutrient optimization and management of DOMS (delayed onset muscle soreness)
• LactoSpore, Heyndrickxia coagulans (formerly Bacillus Coagulans) MTCC 5856, the popular clinically studied, GRAS, shelf-stable probiotic
• LivLonga, a unique, synergistic formulation combining three scientifically validated ingredients for liver support: Curcumin C3 Complex, Livinol, and the bioavailability enhancer, BioPerine
• Nigellin, a standardized Nigella sativa extract positioned for balanced immune and inflammatory support
• Saberry, a clinically studied amla extract recognized for its antioxidant activity and support of healthy sugar and lipid balance, and featured in the book Amla: Super-Fruit with Superior Science
• Sabroxy, patented Oroxylum indicum bark extract bio-standardized for Oroxylin-A, baicalein, and chrysin to support healthy cognitive function
• Shagandha, USP grade ashwagandha root extract (2.5%) for stress and anxiety management

Many Sabinsa ingredients have GRAS status, making them ideal for functional food and beverage applications, several of which can be sampled at the booth. These include ready-to-drink powder mixes, effervescent powders, and tablets, in the categories of digestive health, sports nutrition, heart health, electrolyte hydration, and cognitive health.

Sabinsa Wellness, Sabinsa’s consumer products division, will feature premium products from America’s Finest, Inc. (AFI), Nature’s Formulary, and Sanutra Wellness at Booth 3305. There is a special Expo West offer for those customers who bring the postcard arriving in mid-February for a complimentary consultation with Ayurvedic practitioner Amber Vitale and entry into a drawing to win a Sabinsa Wellness gift basket containing all 15 SKUs (retail value: $650).

Brand highlights:

• Sanutra Wellness will highlight products focused on healthy aging, targeting the fast-growing baby boomer population, featuring clinically researched Sabinsa ingredients such as Saberry and Silbinol.
• AFI will spotlight Curcumin C3 Complex, the most clinically researched curcumin ingredient on the market.
• Nature’s Formulary will showcase Picrorhiza (Picrorhiza kurroa ) with Picroliv for supporting liver health and Ashwagandha.

Sabinsa Wellness products are made in the USA at Sabinsa’s state-of-the-art contract manufacturing facility in Utah, using ingredients responsibly sourced worldwide.