Products & Ingredients

NutraShure Launches Metabolex Ingredient for Metabolic Health

The novel complex of chromium and ursolic acid is formulated to promote insulin sensitivity, AMPK activation, and carbohydrate and fat utilization, according to the company.

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By: Mike Montemarano

Associate Editor, Nutraceuticals World

Photo: New Africa | Adobe Stock

NutraShure announced the launch of Metabolex, a patent-pending ingredient formulated to support metabolic health, energy efficiency, and body composition. With consumers demanding natural weight management products, Metabolex was formulated as a drug-free alternative.

The ingredient combines chromium with ursolic acid in a novel complex, chromium polyursolate, to deliver dual-action metabolic support. The combination works through complementary mechanisms to promote insulin sensitivity, AMPK activation, and the utilization of carbohydrates and fats for energy, ultimately to support metabolic health and body composition.

“We are in a GLP-1 era where products for weight management and healthy body composition are exploding as consumers are demanding drug-free alternatives,” said Brandon Sojka, CEO of NutraShure and co-inventor of Metabolex. “Metabolex is a perfect fit for this new generation of formulas with real metabolic balance to support how the body uses nutrients, burns energy, and maintains a healthy composition over time.”

As consumers seek out stimulant-free and science-backed natural alternatives to GLP-1 medications for weight loss, Metabolex can meet this demand; it has a low daily dose requirement and is suitable for many delivery formats, the company noted.

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